October, 27/ 10 AM, Dubai
SHARING
EXPERIENCE
ONLINE
conference
Share
Organizer
PHARMA GLOBAL MENA
October, 27/ 10 AM, Dubai
SHARING
EXPERIENCE
Share
Organizer
PHARMA GLOBAL MENA
ONLINE
conference
First time in the MENA region we introduce the Digital Pharma 2021 conference. It is a good time to share news, experience, trends and knowledge after such a turbulent period. Reality has changed, now all have digital. It is an "eco-friendly" part of marketing which can be compared with the PCR test before departure for holiday. And digitalization of communication is a process that has shifted to the stage of improvements.
Digital Pharma
Share your digital experience
We invite a community of experienced pharmaceutical marketers: product-managers, brand-managers, heads of marketing and sales, analysts, heads of strategy and all who are interested in promotion of OTC and RX medicines and medical products - to meet each other on the 1st Digital Pharma session in MENA and to share experience of last year in global pharma. This event is supported by Dubai Health Authority, so be sure about interesting topics, professional speakers and dynamic atmosphere.
Is it worth investing in your own IT-projects? What difficulties can you meet and when should we expect a result?
Is it time to deal with e-commerce or is there no need for rush?
Who should we entrust with the brand content strategy and what resources are enough to do it "good"?
Is it hard to build the analytics-based marketing and omnichannel in practice? What bonuses will you get?
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Agenda
10:15-10:30
DHA speaker - topic TBC
10:30-11:00
The Simple steady strategies in Pharma Digitalization success
Dr. Hanan Selim
A successful entrepreneur with 3 different companies, trusted advisor and high-performance consultant to leaders, managers, and senior executives in the Mena region
Digital marketing in pharma business- case studies
11:00-11:20
Injectable anti infectives brand manger & Digital Marketing project Lead at Sandoz Egypt
Mona Fahmy
Marketing Excellence Business Partner Stada
Senior Business Partner for omni channel marketing Stada
Using digital approaches in a complex business: promoting a pharmaceutical company website for a narrow medical segment
13:00-13:30
Viacheslav Krasnov
Ksenia Seregina
Closing
13:40-13:50
founder and CEO Pharma Global
Elena Vatutina
Welcome and Introduction
10:00-10:15
Media opportunities for pharmaceutical companies
13:30-13:40
Marketing manager
Pharma Global
Orlova Maria
To be an influencer or a follower! 7 Key digital strategies for pharmaceutical companies
12:00-12:30
Founder & CEO for the International Medical Training Academy
Dr. Aref Alabed
Technological innovations in diabetes treatment
12:30-13:00
Country Head of Upper Gulf and Oman, LifeScan
Dr. Karim Shaker
Partners of the conference
Registration
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